Ashley Home Furnishing Ltd - Business Model

Element
Functional composition

Analysis
Sales departments
Back office
Warehouse
Delivery and transport
Personnel
Information Technology

Evaluation
Each department needs more 'best practice' procedures.
The Personnel Department needs to be more sensitive to the requirements of individual departments.
Communications between departments is not very good.
Departments tend to have conflicting ideas about how the organization operates.

Strategy
To improve the communications between different functional areas.
To have a more consistent staff grading system across all departments.


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